Warehousing, e-commerce, and fulfillment glossary

Seller Fulfilled Prime (SFP)

Definition, meaning, and explanation of

Seller Fulfilled Prime (SFP)

Seller Fulfilled Prime (SFP) is a program that allows sellers to deliver directly to domestic Prime customers from their own warehouse. By displaying the Prime badge, sellers are committing to fulfill orders with Two-Day Delivery at no additional charge for Prime customers.